Course curriculum

  • 1

    Course Introduction

  • 2

    The 1% Mindset - The Power of Pricing

    • The 1% Mindset - The Power of Pricing

    • Test your knowledge
  • 3

    Pricing Basics

    • Pricing Basics

    • Test your knowledge
  • 4

    Value-Based Pricing

    • Value-Based Pricing

    • Test your knowledge
  • 5

    Estimating Value

    • Estimating Value

    • Test your knowledge

    • Economic Value Exercise

    • Economic Value Exercise Practice Quiz

    • Economic Value Practice Exercise Debrief
  • 6

    Pricing Strategy

    • Pricing Strategy

    • Test your knowledge
  • 7

    Price Segmentation

    • Price Segmentation

    • Test your knowledge
  • 8

    Implement and Adapt Pricing

    • Implement and Adapt Pricing

    • Test your knowledge