Course curriculum

  • 1

    Course Introduction

  • 2

    Understand the Buying Process

    • Understand the buying process

    • Test your learning

    • Self-reflection questions
  • 3

    The Buyers' Playbook

    • The Buyers' Playbook

    • Test your learning

    • Self-reflection questions

    • Supply Segmentation Map
  • 4

    Quantify and Use Your Value

    • Quantify and Use Your Value

    • Test your learning

    • Self-reflection questions
  • 5

    Use Offers and Trades

    • Use Offers and Trades

    • Test your learning

    • Self-reflection questions
  • 6

    Play 15 Common Buyer Games

    • Learn to Play 15 Buyer Games

    • Test your learning

    • Self-reflection questions
  • 7

    Human Side of Negotiations and The 10 Influence Strategies

    • Human Side of Negotiations and 10 Influence Strategies

    • Test your learning

    • Self-reflection questions
  • 8

    Bringing it all together

    • Bringing It All Together

    • Test your learning

    • Self-reflection questions